Vlora DMO · Destination Management Organization

Tourism that gives more than it takes.

We connect communities, tourism businesses and institutions to shape a thriving Vlorë—rooted in nature, culture and shared local value.

Mountain slopes meeting the Ionian Sea near Llogara, Vlorë 40.238° N
19.562° E
01

Where the Adriatic and Ionian seas meet a living landscape.

Why Vlora DMO

A destination is more than a place on the map.

Vlora DMO is a local non-profit focused on the sustainable development and promotion of tourism in the Vlorë region and Albania. We bring the people who shape the visitor experience around one table—and turn shared priorities into practical projects.

Our approach ↓

What we do

From ambition to local action

Four connected areas make tourism work better for residents, visitors and the places they share.

01

Destination coordination

Connecting public institutions, communities, operators and civil society around a common direction.

02

Sustainable hospitality

Helping tourism businesses reduce waste, protect resources and strengthen service quality.

03

Skills & knowledge

Practical learning, tools and exchanges for the people delivering tourism every day.

04

Place-based promotion

Sharing authentic experiences that respect Vlorë’s nature, heritage and distinct local identity.

Current initiative · 2026–2027

Vlora Plastic-Free Hospitality Pact

A practical programme helping Vlorë’s hospitality sector reduce single-use plastics before they reach beaches and marine ecosystems.

20+hotels engaged
4practical actions
  1. Measure plastic use through waste audits
  2. Train hotel teams and provide a reduction toolkit
  3. Introduce reusable and elimination alternatives
  4. Recognise progress through Plastic-Free Champion certification
Read about the programme ↗
Coastal landscape around Orikum and the Bay of Vlorë

The destination

One region. Many living worlds.

Vlorë brings together coast and mountain, marine habitats and villages, ancient heritage and contemporary hospitality. Sustainable tourism helps these places remain distinctive while local people share in the value visitors create.

  • Karaburun–Sazan marine landscapes
  • Llogara and the Albanian Riviera
  • Vjosa–Narta wetlands and lagoon
  • Vlorë, Orikum, Himarë and coastal communities

Our compass

Four principles guide every partnership.

01Manage for the long term
02Keep value in local communities
03Protect culture and identity
04Reduce pressure on nature

Work with us

Better tourism is a collective project.

Are you a hotel, tour operator, community group, municipality, researcher or funding partner? Let’s shape practical initiatives with lasting value for Vlorë.

Start a conversation

Our network

Partners

View all partners ↗